about2019-10-11T16:03:38+00:00

meet: THE TEN SPOT®

THE TEN SPOT® is the original anti spa® beauty bar. on a mission to make everyone #FeelLikeATen.

on the menu:

  • manis (maybe you have 15 mins, maybe you have 55. however long you’ve got, we have a mani for that)
  • pedis (including gel – hello instant drying!)
  • brow + lash tinting 
  • waxing – above the belt, below the belt + everything in between. we’re famous for our signature brazilly® wax* (everything off or almost everything off, you decide!)
  • threading (*available at most locations)
  • laser! yep, that’s right. we’ve got the safest, fastest, most pain-free machine on the market. amazing af results + you can pay as you go, on the go. we’ll get ya in and out in a cool minute!

what does it mean to #FeelLikeATen? we think everyone deserves to feel like a ten all the time. it’s all about confidence. a confident woman can do anything: nail her work projects, be a domestic goddess, and look fabulous doing it.

read on to find out more about how THE TEN SPOT® grew from a single salon on queen west in toronto to be the biggest and best in the beauty biz.

*please note: we don’t perform any specialty waxing or laser services on men (sorry, fellas!)

we exist to make everyone feel like a ten.

ever since the first 10spot® opened in 2006, the goal has been simple: bridge the gap between upscale spas offering over-the-top services and at the other end of the spectrum, the cheap and oftentimes questionable chop shops. this niche has been the sweet spot for THE TEN SPOT® for the past decade.

a little real-ness on why we’re different (and better!) than any other player in the biz:

toronto born in 2006.

THE TEN SPOT® was conceptualized + created by kristen gale over a slice of pie with her friend craiggie (craig) one night in ‘06.

with a burning desire to start her own business and perceiving a gap in the current spa/salon service offerings in Toronto, specifically the need for services offered in an environment that combines the efficiency of low-end nail salons with the quality standards excellence of high-end spas, she opened up toronto’s first niche beauty bar and “anti-spa” on queen west.

she wrote a business plan overnight (till 6am to be exact), submitted it for a loan, signed a lease two days later, started on construction + the rest is history.

three months later, kristen opened her doors of their now flagship location at 749 queen st west in toronto. THE TEN SPOT® quickly gained a cult following and amassed recognition in every national beauty publication within its first year of operation. during the next four years, kristen opened three new corporate stores. the concept was just as popular in every neighbourhood market it entered, she entered the wonderful world of franchising to give budding entrepreneurs the same rush and freedom that only small business give. (pssst, check out the franchising section to learn more!)

the hq crew

kristen

kristen gale
creator + ceo

kristen is the ceo + creator of THE TEN SPOT®. as ceo, kristen’s main focus is on brand oversight, development and expansion – she has her hands in everything; from developing new service protocols to designing collateral and wining and dining all our new franchise partners. kristen was named one of PROFIT/chatelaine magazine’s top 100 female entrepreneurs in Canada in 2016 and has landed THE TEN SPOT® on PROFIT 500’s fastest growing companies in 2016. since its first opening THE TEN SPOT® has grown exponentially across canada with plans for the US of A! kristen is also a speaker with the canadian national  speaker’s bureau.

laura wittholz
cfo

laura has been with THE TEN SPOT® since the very early days. unable to control her passion for figures and complex algorithms, laura earned her bachelor of business administration (b.b.a.) majoring in accounting from ryerson then became designated as a  chartered professional accountant (CPA, CGA) in 2015. as cfo laura manages the financial strategy of THE TEN SPOT® group of businesses + oversees the accounting, IT, financial planning and budgeting functions.  laura works with each location to ensure everything is running smoothly and is turning a profit! when laura is not at the office you can find her on the volleyball court, hanging out with her super cool designer husband felix, their dog tica + cat stella.

heather gillis
marketing manager

heather comes to  THE TEN SPOT® originally from the west coast with a love of the outdoors and fashion and beauty. with marketing and brand building experience across many industries including lifestyle, restaurants and franchising, heather brings a strategic sense with an aesthetic flair. as the marketing manager, heather will be working alongside ceo kristen gale to glamourize all aspects of THE TEN SPOT®’s marketing efforts. heather has a global brand vision with hyper-local strategies to have everyone coming to the ten spot to #FeelLikeATen. in her spare time you can find heather cooking, eating ice cream or dreaming about her next travel destination (usually a combination of all 3)

noel modarres
franchise development manager

noel is THE TEN SPOTS®’s first sales manager. his vision is to have a 10spot® location open in every main spot in Canada and then globally. noel is from london, england and with his charming british accent wants to make THE TEN SPOT® one of the most recognizable brands in the world. think of us being the starbucks of beauty bars. noel has a strong sales background in finance ands real estate and wants to drive the business and brand to the next level. he is a massive sports fan and adores animals. his dream is to open animal sanctuaries across the globe

leslie elvidge

leslie elvidge
manager of education + quality

from a sleek slick of polish that hugs but never crowds the cuticle to an immaculately waxed bikini line, leslie will not rest until everything is in its place. a northern ontario girl — from the soo, leslie earned her esthetics stripes in toronto spas of all sorts – in hotels and salons, corporate brands, indie boutiques and culminating in her own downtown joint over the course of her 20+ year career. prior to joining our crew she was a teacher of esthetics, leslie started her career at THE TEN SPOT® as the manager of THE TEN SPOT® bloor west location. leslie’s passion for esthetics runs deep so she slides effortlessly into her hq role as THE TEN SPOT®’s manager of education + quality. she works closely with both our corporate and franchise locations teaching them THE TEN SPOT® way. when she isn’t in the office she is spending all her time with her husband and baby boy, clark.

ashlinn cassidy
manager of franchise operations

ashlinn is a woman on a mission: implement smooth operations for THE TEN SPOT® and watch the smooth operators prosper! she loves anything and everything beauty, a born and raised torontonian who lived in montreal for 17 years where she built and grew her beauty salon to a fast-paced, “cool club” place to be seen and pampered. MAKE EVERYONE FEEL LIKE A TEN is the core value that tickles her orange and she is responsible for ensuring all locations are ready and running at their peak performance. when she isn’t working, ashlinn is at her cottage, spending time with her main squeeze wesley and their in-house comedienne daughter, cecelia.

nadine bell
field consultant

nadine is a born and bred irish gal that is a CIDESCO qualified esthetic expert. after a three year period of working for the brand at store level, nadine decided to join THE TEN SPOT® hq crew. nadine originally started as a guest coordinator for THE TEN SPOT® hbc beauty bar, and moved on to manage their bloor west village beauty bar for one year. during this time, nadine found her calling in 10spotter training and ensuring her store was clinically clean at all time (#lovingthedetails). this has brought nadine to her role as hq’s field consultant. nadine’s current role is to be at every 10spot beauty bar to ensure they are looking like a ten! when nadine is not visiting our 10spot beauty bars, she is busy training our 10spotters to own their roles and nail those protocols. after a days work, you can find nadine hanging out with her husband and rescue dog, milky.

kait the ten spot

kaitlyn severin
marketing coordinator

if you’ve ever wondered who hosts and maintains THE TEN SPOT®‘s social media accounts, you’re looking right at her! a recent communications grad and former newspaper editor, kaitlyn is the marketing coordinator of THE TEN SPOT®  and oversees all things social media, in-store marketing promotions and content creation. she is responsible for taking great care of the THE TEN SPOT®‘s official website and providing the correct information and services to all 10spotters and franchise partners. she works closely with the director of marketing, heather gillis, and the ceo, kristen gale, in building brand awareness and recognition. when kaitlyn isn’t working with hq, she loves to take time out of her day to pet any dog she sees, search for the best ramen restaurants in toronto,  and take long, romantic walks to the kitchen.

katherine edey

katherine edey
accounting + executive assistant

katherine is the accountant and executive assistant at THE TEN SPOT® hq. she supports the cfo with all things numbers + accounting and is the executive assistant + office manager at hq. katherine is an enthusiastic beauty consumer, foodie and accounting aficionado. katherine has a diploma in business accounting, and just like her husband, has a background in public accounting. when she isn’t dreaming in debits and credits or debating the newest accounting principles, you can find her in the kitchen trying a new recipe or covered in glue from her latest diy project. hello, pinterest.